Luladan

Visual identification and packaging design for handmade products The diploma was based on the creation of visual identification and a packaging design for handmade products. The logo comprises of a seal and the melodious name: luladan. The seal was made on the plan of a circle, with its form evoking the shape of a bird. The whole identification is characterised by both animal and plant motifs, shown in a synthetic way, tying to the spirit of the products, meaning hand-made wreaths. For the purpose of identification, both basic prints and all materials necessary for promotion were created for luladan. The design for the packaging aims to present the values of the hand-made product in the best way, and to allow for its transportation if needed. The one-sheet packaging, after proper preparation, envelops the ornament with no glue needed. The whole identification is based on eco materials to highlight the close relation to nature. The main colour in the identification is light green, which also ties to the natural elements present in the wreaths. The juxtaposition of vector illustrations with handmade products stems from the wish to present the motifs in a new form, which, just as the handmade decorations, can find their place in a modern interior.

Luladan

Visual identification and packaging design for handmade products The logo comprises a seal and the melodious name: luladan. The whole identification is characterised by both animal and plant motifs, shown in a synthetic way, tying to the spirit of the products, meaning hand-made wreaths. For the purpose of identification, both basic prints and all materials necessary for promotion were created for luladan. The design for the packaging aims to present the values of the hand-made product in the best way, and to allow for its transportation if needed. After proper preparation, the one-sheet packaging envelops the ornament with no glue required. The whole identification is based on eco materials to highlight the close relation to nature.




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